In related news, Starbucks announced it will close 75% of its Australian stores. Independent shops often fear Starbucks and feel that the only way to compete with Starbucks is to act like a Starbucks. However, this isn't the answer. As it has been said before, the real way to beat Starbucks is to offer a better product and the consumers will decide. Unfortunately too many independent shops in the States offer a sub-par product and Starbucks wins out. Offering events such as the Aroma Festival showcases the shops that are passionate about their craft. I hope that working through BFCAT and PACA I can partner with others who are excited about developing the coffee scene in the Pittsburgh Region. It's been great so far and I look forward to all the possibilities.
(Photo by Halan)
1 comment:
there were only 2 stuarbucks stores in adelaide and i belive that one of them has or will close down. To be perfectly honest starbucks in adelaide mostly attracts a young asian clientèle. there are much better places to drink coffee for what coffee should be and general adelaide public understand that, that is why starbucks is considered to be shit! i cant really say this for the whole of australia but possibly it is the same outside adelaide
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